Niche
Women's Fashion Handbags & Accessories
Engagement
PROSPECT
Account
NEW · every 48h
Daily target
1/day
Domain
https://nela-bag.com/
Store

Overview

Where this store stands, and what it is losing while it stands there.

Composite health
60/100

Weighted across 75% of the score that is measurable.

No onboarding date recorded, so this store cannot be placed in a cohort yet.

Execution
53·30%
Foundation
59·25%
Performance
—·25%
Account health
70·20%
Execution
16 pin(s) scheduled in 30d against a target of 30
53
Foundation
1/8 topics covered · 35 validated keyword(s) · 15/20 boards over 10 pins
59
Performance
No measured pin performance in the last 30 days yet.
—
Account health
Token valid · 5 open leak(s)
70

Last 30 days

Movement is against the thirty days before this window. Days we did not receive data are gaps, not zeroes.

2026-09-24 — 2026-10-23
Outbound clicks
0
Saves
0
Impressions
0
Pins published
4

Leaks

Ranked by what they cost, not by when they appeared.

5 open
  • 7 topic(s) under 5 boards

    Blocks phase 4 for that topic entirely — no URL under it can enter production.

    • Workwear Fashion (1/5)
    • Tote Bags (1/5)
    • Women's Fashion (1/5)
    • +4 more
    Fix
    P3.3.1
  • Publishing 0.5/day against a target of 1/day

    Fewer pins than the store is set up for — every missing day is reach that is not coming back.

    • 7 pin(s) planned in the next 14 days, 1 cycle(s) running
    • at 48h per URL the target takes 2 cycles at once — start 1 more alongside
    • 7 URL(s) only need four boards assigned (URLs page), then they can start
    Fix
    P4.1.4
  • 5 board(s) under 10 pins

    Boards under ten pins give the algorithm no context, so everything pinned there under-distributes.

    • Brown Handbags (4 pins)
    • Black Handbags (5 pins)
    • Beige & Neutral Handbags (6 pins)
    • +2 more
    Fix
    P3.3.6
  • 20 volume-cached keyword(s) never used on a URL

    Reach already paid for in research hours and never deployed on a pin.

    • crochet (vol 6001301)
    • tote bag (vol 1857973)
    • pattern (vol 1527608)
    • +17 more
    Fix
    P4.1.6
  • 15 live board(s) with no pins scheduled in 30d

    Dormant boards slowly lose their standing with the algorithm.

    • Beige & Neutral Handbags (6 pins)
    • Black Handbags (5 pins)
    • Capsule Wardrobe Accessories (10 pins)
    • +12 more

Onboarding

Phases 1 to 3. One-time work that gates everything downstream.

99%82 of 83 tasks
1 · Onboarding & audit
44/44
2 · Market research
14/14
3 · SEO architecture
24/25

Production cycles

URLReasonWaterfallProgress
Lucille Large Vegan Leather Shoulder BagNEWRUNNING19/21

Publishing calendar

October 2026 — each creative on the day it goes out, onto the board it lands on.

8 pins this month · 4 liveNext out 2026-10-24
M
T
W
T
F
S
S
2026-10-24

1 pin

  • queued — goes out on its dayD1B · save

    Shoulder Bags for Everyday Elegance and Versatile Styling

    Everyday Handbags — Lucille Large Vegan Leather Shoulder Bag

Results

Last 30 days against the phase-1 baseline. Distribution metrics live on the analytics tab.

Outbound clicks
0
baseline 0
Pin saves
0
baseline 0
Page visits
—
no baseline
Add to cart
—
no baseline