Niche
Women’s Fashion & Comfortable Everyday Apparel 
Engagement
PROSPECT
Account
NEW · every 48h
Daily target
2/day · may go to 3 now
Domain
https://abbey-london.co.uk/
Store

Overview

Where this store stands, and what it is losing while it stands there.

Composite health
64/100

Weighted across 100% of the score that is measurable.

No onboarding date recorded, so this store cannot be placed in a cohort yet.

Execution
27·30%
Foundation
71·25%
Performance
100·25%
Account health
64·20%
Execution
16 pin(s) scheduled in 30d against a target of 60
27
Foundation
3/9 topics covered · 61 validated keyword(s) · 22/28 boards over 10 pins
71
Performance
2 clicks / 0 saves in 30d against a baseline of 0 / 0
100
Account health
Token valid · 6 open leak(s)
64

Last 30 days

Movement is against the thirty days before this window. Days we did not receive data are gaps, not zeroes.

2026-09-24 — 2026-10-23
Outbound clicks
2
Saves
0
Impressions
273
Pins published
10

Leaks

Ranked by what they cost, not by when they appeared.

6 open
  • 6 topic(s) under 5 boards

    Blocks phase 4 for that topic entirely — no URL under it can enter production.

    • Knitwear (1/5)
    • Fashion Over 50 (1/5)
    • Women's Shoes (1/5)
    • +3 more
    Fix
    P3.3.1
  • Publishing 0.4/day against a target of 2/day

    Fewer pins than the store is set up for — every missing day is reach that is not coming back.

    • 6 pin(s) planned in the next 14 days, 1 cycle(s) running
    • at 48h per URL the target takes 4 cycles at once — start 3 more alongside
    • 6 URL(s) ready to start
    Fix
    P4.1.4
  • 5 board(s) under 10 pins

    Boards under ten pins give the algorithm no context, so everything pinned there under-distributes.

    • Women's Trousers (0 pins)
    • Wedding Guest Dresses (0 pins)
    • Midi Dresses (1 pins)
    • +2 more
    Fix
    P3.3.6
  • 6 URL(s) out of cooldown, no cycle running

    Idle inventory — URLs that are cleared to run and earning nothing.

    • Everyday Edit (never run)
    • Starter Set (never run)
    • How To Layer (never run)
    • +3 more
    Fix
    P4.1.4
  • 20 volume-cached keyword(s) never used on a URL

    Reach already paid for in research hours and never deployed on a pin.

    • casual (vol 5292059)
    • wedding guest dresses (vol 2444592)
    • boots (vol 2050549)
    • +17 more
    Fix
    P4.1.6
  • 18 live board(s) with no pins scheduled in 30d

    Dormant boards slowly lose their standing with the algorithm.

    • Casual Dresses (10 pins)
    • Comfortable Fashion (15 pins)
    • Denim Outfits (1 pins)
    • +15 more
    Fix

Onboarding

Phases 1 to 3. One-time work that gates everything downstream.

Open phase 3
99%82 of 83 tasks
1 · Onboarding & audit
44/44
2 · Market research
14/14
3 · SEO architecture
24/25

Production cycles

All cycles
URLReasonWaterfallProgress
2025 Womens Bohemian Sleeveless Sundress Dress Print Casual Loose O Neck Mini Dress Vacation Party Beach A Line Skirt VeNEW—2/21 · 8 blocked
Braided Elegant SandalsNEWRUNNING17/21

Publishing calendar

October 2026 — each creative on the day it goes out, onto the board it lands on.

Open the month
14 pins this month · 10 liveNext out 2026-10-24
M
T
W
T
F
S
S
2026-10-24

1 pin

  • queued — goes out on its dayD3C · save

    Casual Shoes for Comfortable Everyday Elegance

    Everyday Outfits — Braided Elegant Sandals

    Cycle

Results

Last 30 days against the phase-1 baseline. Distribution metrics live on the analytics tab.

Full analytics
Outbound clicks
0
baseline 0
Pin saves
0
baseline 0
Page visits
—
no baseline
Add to cart
—
no baseline