Agency

The book

Every store at once. Which make money, which lose money, and where the delivery is stuck — without opening fifty pages.

Level

beauty · 2 stores · Oct 15 – Oct 21 vs Oct 8 – Oct 14 · own image and video pins, product pins left out

6 pin(s) carry “AI modified” — 5 live, 1 still to go out, over 2 store(s). Made with ChatGPT — Pinterest reads that from the file and labels the pin.Show all pins

Still to go out: re-export the design from Canva with the 1% frame and replace it on the cycle (P4.2.4) — the pin then goes out clean. Live: the label is already on Pinterest; nothing is changed automatically.

  • queuedOct 24Maison CosmeticsCollagen Skincare · ChatGPT · cycle
  • liveOct 22Maison CosmeticsAnti Aging Skincare · ChatGPT · on Pinterest
  • liveOct 20MayCosmeticsLippenstift · ChatGPT · on Pinterest
  • liveOct 21MayCosmeticsNatuurlijke Make-up · ChatGPT · on Pinterest
  • liveOct 22MayCosmeticsMake-up Looks · ChatGPT · on Pinterest
  • liveOct 23MayCosmeticsMake-upideeën · ChatGPT · on Pinterest
Impressions
923▼ 76%
Saves
0▼ 100%
Outbound clicks
4▼ 64%
Outbound CTR
0.43%▲ 54%
Pins live / planned
2 / 2
our pins dated in the period: how many went out, of how many planned

Last 11 weeks

Monday to Sunday, against the average of the weeks shown (dashed line). Starts at 3 Aug: the week of 27 Jul was a one-off spike and is left off.

Impressionsweek of Oct 12: 2,654-68% vs average
Week of Aug 3: 23,157 (+181% vs average)Aug 3Week of Aug 10: 20,486 (+149% vs average)Week of Aug 17: 15,852 (+92% vs average)Aug 17Week of Aug 24: 9,450 (+15% vs average)Week of Aug 31: 6,623 (-20% vs average)Aug 31Week of Sep 7: 3,526 (-57% vs average)Week of Sep 14: 3,553 (-57% vs average)Sep 14Week of Sep 21: 1,940 (-76% vs average)Week of Sep 28: 876 (-89% vs average)Sep 28Week of Oct 5: 2,494 (-70% vs average)Week of Oct 12: 2,654 (-68% vs average)Oct 12avg 8,237

above average below4 of 11 weeks above

Outbound clicksweek of Oct 12: 9-36% vs average
Week of Aug 3: 35 (+150% vs average)Aug 3Week of Aug 10: 39 (+179% vs average)Week of Aug 17: 25 (+79% vs average)Aug 17Week of Aug 24: 11 (-21% vs average)Week of Aug 31: 10 (-29% vs average)Aug 31Week of Sep 7: 2 (-86% vs average)Week of Sep 14: 9 (-36% vs average)Sep 14Week of Sep 21: 5 (-64% vs average)Week of Sep 28: 4 (-71% vs average)Sep 28Week of Oct 5: 5 (-64% vs average)Week of Oct 12: 9 (-36% vs average)Oct 12avg 14

above average below3 of 11 weeks above

Stores in beauty

Sorted on outbound clicks. Click through to go a level down.

#StoreOutbound clicksImpressionsOutbound CTRSavesPins live / planned
1MayCosmetics4-64%903-77%0.44%+57%0-100%2 / 2
2Maison Cosmetics020+82%0.00%00 / 0

Board health · internal

Open = public on Pinterest, protected = still hidden while it is warmed to ten pins. "AI modified" = the file carries AI metadata, so Pinterest labels the pin. Runway = the last queued pin, flagged within 3 days. Not in the client version.

20Boards open
22Boards protected
5 liveAI-modified pins1 more still to go out
0Runway ≤ 3 daysstores, nothing queued included
0Misplaced pinsflagged, not fixed
StoreBoards openProtectedAI-modified pinsRunwayMisplaced
Maison Cosmetics5151 to come1 liveNov 21 · 29d0
MayCosmetics1574 liveNov 4 · 12d0