Niche
Beauty, Skincare & Personal Wellness
Engagement
PROSPECT
Account
NEW · every 48h
Daily target
1/day
Domain
https://viorita.com/
Store

Overview

Where this store stands, and what it is losing while it stands there.

Composite health
60/100

Weighted across 75% of the score that is measurable.

No onboarding date recorded, so this store cannot be placed in a cohort yet.

Execution
53·30%
Foundation
66·25%
Performance
—·25%
Account health
64·20%
Execution
16 pin(s) scheduled in 30d against a target of 30
53
Foundation
1/7 topics covered · 40 validated keyword(s) · 16/19 boards over 10 pins
66
Performance
No measured pin performance in the last 30 days yet.
—
Account health
Token valid · 6 open leak(s)
64

Last 30 days

Movement is against the thirty days before this window. Days we did not receive data are gaps, not zeroes.

2026-09-24 — 2026-10-23
Outbound clicks
0
Saves
0
Impressions
77
Pins published
2

Leaks

Ranked by what they cost, not by when they appeared.

6 open
  • 6 topic(s) under 5 boards

    Blocks phase 4 for that topic entirely — no URL under it can enter production.

    • Beauty Products (1/5)
    • Personal Care (1/5)
    • Self Care (2/5)
    • +3 more
    Fix
    P3.3.1
  • Publishing 0/day against a target of 1/day

    Fewer pins than the store is set up for — every missing day is reach that is not coming back.

    • 0 pin(s) planned in the next 14 days, 0 cycle(s) running
    • at 48h per URL the target takes 2 cycles at once — start 2 more alongside
    • 1 URL(s) ready to start
    Fix
    P4.1.4
  • 3 board(s) under 10 pins

    Boards under ten pins give the algorithm no context, so everything pinned there under-distributes.

    • Minimalist Skincare Routine (5 pins)
    • Body Oils and Moisturising (8 pins)
    • Anti Aging Face Oils (9 pins)
    Fix
    P3.3.6
  • 1 URL(s) out of cooldown, no cycle running

    Idle inventory — URLs that are cleared to run and earning nothing.

    • Eyerevive™ Dark Circle Roller (never run)
    Fix
    P4.1.4
  • 20 volume-cached keyword(s) never used on a URL

    Reach already paid for in research hours and never deployed on a pin.

    • skin care (vol 3018716)
    • skincare aesthetic (vol 696542)
    • skincare routine (vol 558839)
    • +17 more
    Fix
    P4.1.6
  • 10 live board(s) with no pins scheduled in 30d

    Dormant boards slowly lose their standing with the algorithm.

    • Anti Aging Face Oils (9 pins)
    • Body Oils and Moisturising (8 pins)
    • Glowing Skin Routine (15 pins)
    • +7 more

Onboarding

Phases 1 to 3. One-time work that gates everything downstream.

98%81 of 83 tasks
1 · Onboarding & audit
44/44
2 · Market research
14/14
3 · SEO architecture
23/25

Production cycles

URLReasonWaterfallProgress
Coolcomfort™ 1NEWRUNNING19/21

Publishing calendar

October 2026 — each creative on the day it goes out, onto the board it lands on.

8 pins this month · 2 liveNext out —
M
T
W
T
F
S
S
2026-10-23

1 pin

  • on course, waiting on its boardD4A · click

    Body Care Essentials for Your Self-Care Routine

    Self Care Routine Ideas — Coolcomfort™ 1

    this cycle is paused — product links are broken at the moment and needs fixing

Results

Last 30 days against the phase-1 baseline. Distribution metrics live on the analytics tab.

Outbound clicks
564▲ 21%
baseline 467
Pin saves
46▲ 2%
baseline 45
Page visits
—
no baseline
Add to cart
—
no baseline