Overview

Where this store stands, and what it is losing while it stands there.

Composite health

41/100

Weighted across 100% of the score that is measurable.

No onboarding date recorded, so this store cannot be placed in a cohort yet.

Execution

53·30%

Foundation

65·25%

Performance

0·25%

Account health

44·20%

Execution: 16 pin(s) scheduled in 30d against a target of 30; 53
Foundation: 0/25 topics covered · 38 validated keyword(s) · 20/20 boards over 10 pins; 65
Performance: 1 clicks / 0 saves in 30d against a baseline of 491 / 351; 0
Account health: token expires in 9d · 6 open leak(s); 44

Last 30 days

Movement is against the thirty days before this window. Days we did not receive data are gaps, not zeroes.

2026-09-24 — 2026-10-23

Outbound clicks

Saves

Impressions

182

Pins published

Ranked by what they cost, not by when they appeared.

6 open

25 topic(s) under 5 boards
Blocks phase 4 for that topic entirely — no URL under it can enter production.
- Comfortable Fashion (0/5)
- Women's Clothing (0/5)
- Casual Dresses (0/5)
- +22 more
Fix
P3.3.1
Publishing 0.5/day against a target of 1/day
Fewer pins than the store is set up for — every missing day is reach that is not coming back.
- 7 pin(s) planned in the next 14 days, 1 cycle(s) running
- at 48h per URL the target takes 2 cycles at once — start 1 more alongside
- no URL is close to the cycle gate yet
Fix
P4.1.4
Outbound clicks below baseline two months running
Two months of decline is the point where a client starts questioning the retainer.
- 2026-10: 1 clicks vs baseline 491
- 2026-09: 0 clicks vs baseline 491
Fix
P5.2.2
Pinterest token expires in 9 day(s)
Publishing stops the day it lapses, mid-cycle.
- Expires 2026-11-01
Fix
20 volume-cached keyword(s) never used on a URL
Reach already paid for in research hours and never deployed on a pin.
- heels (vol 2485024)
- boots (vol 2050549)
- casual outfit (vol 1080391)
- +17 more
Fix
P4.1.6
15 live board(s) with no pins scheduled in 30d
Dormant boards slowly lose their standing with the algorithm.
- Boho Outfits (17 pins)
- Casual Chic Style (15 pins)
- Casual Denim Outfits (10 pins)
- +12 more
Fix