Client-facing|Everything below this line is written for Moonhaven. Nothing internal appears on this page.
Back to workspace →Moonhaven
September 2026
No summary has been written for this month yet.
Performance over time
Organic compounds. The shape of this line over twelve months is the argument.
The foundation being built
What is in place and working before the traffic arrives. In the first months this is the honest measure of progress.
Each one a themed surface Pinterest can rank.
A topic counts as covered at five boards.
Checked against real Pinterest search volume.
Already designed and queued to publish.
Traffic quality
Pinterest visitors against your site average. This is where organic wins, and it is not a volume argument.
Google Analytics is not connected for this store yet.
This comparison shows how Pinterest visitors behave on your site against every other channel — time on page, pages per visit, bounce rate. It is the strongest evidence organic produces, and it needs a GA4 connection to render. We would rather leave it blank than estimate it.
Why Pinterest and Google Analytics disagree
outbound clicks
sessions from Pinterest
More than 80% of Pinterest activity happens inside the Pinterest mobile app. When someone taps through to your site from the app, modern privacy handling drops the referral tag on the way. Google Analytics has no way to know where that visitor came from, so it files them under direct traffic.
This is not a measurement error on either side. They are counting different things.
Pinterest native is the source of truth for volume. GA4 is the source of truth for what those visitors did once they arrived.
What was built this month
Counted from the work itself, not claimed.
15Keywords researched and volume-validatedEach one checked for real Pinterest search volume before it was used.show
- outfit inspo
- bathing suits
- one piece swimsuit
- wardrobe essentials
- lace lingerie
- padded bras
- honeymoon lingerie
- red lace bra
- lacy lingerie
- women's pajamas
- women's lingerie
- strapless bras
- bra & panty sets
- women's bottoms
- seamless bras
6Boards createdshow
- Bras
- Sleepwear
- Women's Lingerie
- Women's Pajamas
- Women's Swimwear
- Women's Underwear
1Pins designed and publishedEvery URL produces sixteen pins: four designs, each in four fresh variations.show
Individual items are not itemised for this measure.
1URLs activatedshow
- Lingerie Set La Muse Noire — chosen as proven performer
5Competitors analysedshow
- Agent Provocateur — 130 pins reviewed
- Hunkemöller — 148 pins reviewed
- Intimissimi — 64 pins reviewed
- Lounge Underwear — 111 pins reviewed
- Savage X Fenty — 261 pins reviewed
Strategy assets
Built once, and they keep paying. These are yours.
The board structure is designed in phase 3 and appears here once it is live on Pinterest.
Brasproduct
padded bras (12,900) · strapless bras (2,185) · seamless bras (1,325) · soft bras · unlined bras · front close bras · cotton bras · full coverage bras · comfortable bras · wireless bras · supportive bras · aesthetic bras
Date Night & Romantic Momentsmoment
honeymoon lingerie (7,549) · bridal lingerie · romantic nightwear · date night underwear · date night lingerie · romantic sleepwear · date night outfit · wedding night lingerie · romantic lingerie · anniversary lingerie · lingerie for date night · valentine's day lingerie
Lingerie & Intimatesproduct
lace lingerie (15,596) · women's lingerie (2,559) · Women's Underwear · bra and underwear set · garter lingerie · babydoll lingerie · bodysuits · matching lingerie sets · lingerie sets · lace underwear · intimate apparel · lingerie bodysuit · Lingerie
Content angles
- Lace & Matching Lingerie Sets
- Elevated Sleepwear & Loungewear
- Swimwear & Vacation Styling
Visual worlds
- Soft Romantic Bedroom
- Minimal Neutral Dressing Room
- Sunlit Beach Resort
Key moments
- Date Night & Anniversary
- Bedtime & Self-Care Night
- Summer Vacation & Honeymoon
What worked, and why
Every decision is tested against the next month's data rather than repeated.
Next month
What we are moving on, and what we would do if this were our store.
- Lingerie Set La Muse Noire — proven performer
Checked monthly against Pinterest Trends. Nothing has been flagged for this cycle.
Distribution & reachimpressions, engagements and saves — context, not outcomes
71
5
0
0.3%
A further 83 impressions and 0 saves came from pins your own visitors saved from your site. Real reach, but not work we did, so it is kept out of the figures above.