Client-facing|Everything below this line is written for Celestia. Nothing internal appears on this page.
Back to workspace →Celestia
August 2026
No summary has been written for this month yet.
Performance over time
Organic compounds. The shape of this line over twelve months is the argument.
The foundation being built
What is in place and working before the traffic arrives. In the first months this is the honest measure of progress.
Each one a themed surface Pinterest can rank.
A topic counts as covered at five boards.
Checked against real Pinterest search volume.
Already designed and queued to publish.
Traffic quality
Pinterest visitors against your site average. This is where organic wins, and it is not a volume argument.
Google Analytics is not connected for this store yet.
This comparison shows how Pinterest visitors behave on your site against every other channel — time on page, pages per visit, bounce rate. It is the strongest evidence organic produces, and it needs a GA4 connection to render. We would rather leave it blank than estimate it.
Why Pinterest and Google Analytics disagree
outbound clicks
sessions from Pinterest
More than 80% of Pinterest activity happens inside the Pinterest mobile app. When someone taps through to your site from the app, modern privacy handling drops the referral tag on the way. Google Analytics has no way to know where that visitor came from, so it files them under direct traffic.
This is not a measurement error on either side. They are counting different things.
Pinterest native is the source of truth for volume. GA4 is the source of truth for what those visitors did once they arrived.
What was built this month
Counted from the work itself, not claimed.
No production work was logged against this month.
Keywords, boards, pins, URLs and competitor analyses appear here as they are completed, each with the list behind it. An empty month here means the work sits in an earlier phase, not that nothing happened.
Strategy assets
Built once, and they keep paying. These are yours.
The board structure is designed in phase 3 and appears here once it is live on Pinterest.
14 boards already existed on your account and are managed alongside these, but they are not counted as architecture we built.
Formal & Occasionmoment
wedding guest dresses (2,444,592) · formal outfits (126,151) · occasion dresses (24,052) · cocktail dresses · prom dresses · special occasion dresses · formal evening dresses · event dresses · evening dresses · evening dress · wedding guest outfits · formal dresses
Going Out & Partymoment
going out outfits (1,975,206) · party dresses (153,643) · club outfits · party outfits · date night dresses · cocktail party outfits · date night outfits · birthday outfits · night out outfits · birthday dresses · going out dresses · girls night out outfits
Vacation & Resortmoment
beach outfits (704,996) · bathing suits (362,401) · resort wear (70,235) · womens swimwear (9,147) · beachwear · summer vacation outfits · bikini outfits · vacation dresses · vacation outfits · poolside outfits · resort outfits · bikini separates
Content angles
- Occasion-to-Outfit Styling
- Quick Styling Hacks
- Trend-Led Outfit Inspiration
Visual worlds
- Glamorous Night-Out
- Romantic Feminine Occasionwear
- Sunlit Vacation & Resort
Key moments
- Date Night & Dinner Drinks
- Wedding Guest & Formal Events
- Birthday & Girls Night Out
Pinterest peaks run 30–45 days ahead of the buying season, so we publish before the search happens.
- beach outfits — publish from 2026-01-21, peaks 2026-04-01
- bathing suits — publish from 2026-01-21, peaks 2026-04-01
- Swimwear — publish from 2026-01-21, peaks 2026-04-01
- bikini separates — publish from 2026-01-21, peaks 2026-04-01
- beachwear — publish from 2026-01-21, peaks 2026-04-01
- bikini outfits — publish from 2026-01-28, peaks 2026-04-08
What worked, and why
Every decision is tested against the next month's data rather than repeated.
Next month
What we are moving on, and what we would do if this were our store.
- Adaya Plunge Long Sleeve Bodycon Mini Dress — new page
Checked monthly against Pinterest Trends. Nothing has been flagged for this cycle.
Distribution & reachimpressions, engagements and saves — context, not outcomes
249,947
12,146
930
0.0%
A further 180 impressions and 0 saves came from pins your own visitors saved from your site. Real reach, but not work we did, so it is kept out of the figures above.