Client-facing|Everything below this line is written for Soos Atelier. Nothing internal appears on this page.
Back to workspace →Soos Atelier
September 2026
No summary has been written for this month yet.
Performance over time
Organic compounds. The shape of this line over twelve months is the argument.
The foundation being built
What is in place and working before the traffic arrives. In the first months this is the honest measure of progress.
Each one a themed surface Pinterest can rank.
A topic counts as covered at five boards.
Checked against real Pinterest search volume.
Already designed and queued to publish.
Traffic quality
Pinterest visitors against your site average. This is where organic wins, and it is not a volume argument.
Google Analytics is not connected for this store yet.
This comparison shows how Pinterest visitors behave on your site against every other channel — time on page, pages per visit, bounce rate. It is the strongest evidence organic produces, and it needs a GA4 connection to render. We would rather leave it blank than estimate it.
Why Pinterest and Google Analytics disagree
outbound clicks
sessions from Pinterest
More than 80% of Pinterest activity happens inside the Pinterest mobile app. When someone taps through to your site from the app, modern privacy handling drops the referral tag on the way. Google Analytics has no way to know where that visitor came from, so it files them under direct traffic.
This is not a measurement error on either side. They are counting different things.
Pinterest native is the source of truth for volume. GA4 is the source of truth for what those visitors did once they arrived.
What was built this month
Counted from the work itself, not claimed.
No production work was logged against this month.
Keywords, boards, pins, URLs and competitor analyses appear here as they are completed, each with the list behind it. An empty month here means the work sits in an earlier phase, not that nothing happened.
Strategy assets
Built once, and they keep paying. These are yours.
The board structure is designed in phase 3 and appears here once it is live on Pinterest.
Coffee & Everyday Ritualsmoment
espresso cups · coffee station · coffee serving set · coffee corner · everyday tableware · modern ceramics · morning coffee · coffee ritual · coffee at home · coffee tableware · coffee cups · coffee cup set · ceramic cups · ceramic mugs
Dinner Party & Hostingmoment
tableware (52,332) · dinner party table · Tableware · dinner party · dinner party ideas · dinner table setting · hosting ideas · hosting dinner · entertaining at home · table setting ideas · tablescape ideas · dining table decor · modern table setting · dinnerware set · glassware set · cutlery set
Modern Tablescapingmoment
Tablescaping · Dining Inspiration · Dinnerware · Cutlery · Glassware · Table Setting · ceramic tableware · table decor · modern tablescape · minimalist tablescape · dining table styling · modern tableware · designer tableware · stainless steel tableware · home entertaining
Content angles
- Modern Tablescaping Inspiration
- Elevated Hosting & Entertaining
- Design-Led Everyday Dining
Visual worlds
- Modern Architectural Dining Spaces
- Editorial Tablescapes & Styled Tables
- Outdoor Garden Dining
Key moments
- Dinner Parties
- Wedding & Celebration Tables
- Coffee & Everyday Dining Rituals
Pinterest peaks run 30–45 days ahead of the buying season, so we publish before the search happens.
- christmas — publish from 2026-09-22, peaks 2026-12-01
What worked, and why
Every decision is tested against the next month's data rather than repeated.
Next month
What we are moving on, and what we would do if this were our store.
- Am Coffee Club Extra — new page
Checked monthly against Pinterest Trends. Nothing has been flagged for this cycle.
Distribution & reachimpressions, engagements and saves — context, not outcomes
20,529
761
186
0.0%
A further 3,266 impressions and 10 saves came from pins your own visitors saved from your site. Real reach, but not work we did, so it is kept out of the figures above.